In this pivotal role, you will leverage your extensive experience in developing innovative web and mobile applications to drive our business objectives forward. Your expertise in system design, cloud application development, and full-stack technologies will be instrumental in delivering high-quality solutions that exceed our expectations.
Relevant Experience Experience with other customer engagement / marketing automation / Email toolsAdobe Campaign (classic & standard), SFMC, Braze, Iterable, Emarsys, etcCustomer Journey mappingFor Business discovery - ability to work with clients to understand requirements and map these into Customer JourneysExperience with customer channels like Email, Mobile Push, SMSBonus for landing pagesBuilding Emails / web pages and templatesVia code (HTML, JavaScript, CSS)Via drag-and-drop editorsPersonalizationDirect Experience with AEP/AJOAEP “XDM” data schemasAEP customer profilesData Analysis & ReportingNotably of email interactions (Email clicks, email opens, etc.)“IP warming” and deliverability - key practices for email tool implementation projectsBonus for experience with Offers and offer decisioning
Preferred years of experience 3+ years working with similar marketing automation platforms and emailTechnical Implementation experienceEmail marketing strategy and best practices, Customer Journey mappingAny direct experience with Adobe Journey Optimizer (AJO)
Technical SkillsREST APIsAuthentication methodsJSONShould have strong experience in using APIsExperience with Systems integrations via API is great
General Data Management skills Data MappingData TransformationData ModelingSQLETLsDirect Experience with AEP data schemas (“XDM”) is great
Web Development Comfortable with HTML, JavaScript, CSSAbility to read code then make changes as needed is requiredAbility to build email/web content from scratch is a bonus
About UsBORN is an award-winning global digital agency with a core focus on creative, content and commerce. We provide a holistic suite of market-leading services, from large-scale image production to bespoke content experiences and innovative ecommerce solutions. Our evolution over 25 years represents our passion for delivering fully integrated creative work to our global clients.