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Hi,
We have requirement for MarTech Developer (Marketing Technology) position for one of our clients.
Role Objectives :
This role is for a Hands-on Martech Developer with 6+ years of hands-on experience in building highlyscalable and reliable SaaS solutions.
Opportunities for impact:• Strong technical Adobe suite expertise, specifically the Adobe Experience Cloud (Adobe Analytics, Adobe Target, & Adobe Launch).• Must have hands-on experience in designing and managing the data collection for Adobe Analytics, Adobe Target, and Adobe Launch in a Digital Marketing or Technology organization.• 5 or more years of digital analytics or technology experience providing leadership in the digital analytics domain and related technology.• Expert in the solution design, architecture, implementation, and QA process, including tagging requirements, tag management across partners (website, digital media, CRM, or other), Adobe Launch implementation, partnership with development teams to identify and resolve technical errors that inhibit appropriate data capture.• Significant experience and understanding of digital analytics, marketing, tagging, A/B testing and personalization strategies and technologies.• Proven experience in technical implementation of Adobe Launch, Adobe Analytics, Adobe Target platforms and programs. ACE certification strongly preferred.• Exceptional communication and interpersonal skills, with proven ability to build trust, listen, and ask effective questions.• Innovative thinking and the ability to leverage past experience to be successful in an entrepreneurial environment.• Strong analytical skills.• Proven track record of effective Analytics, Testing and Personalization project leadership with positive results.• Ability to self-manage time and priorities
Key Responsibilities :Conduct stakeholder interviews to identify data and analytics needs for the organization.• Design and develop digital analytics data collection requirements, analyze data for data quality issues, conduct cross-partner QA both pre- and post-launch, ensuring accurate data flows into Adobe Analytics and Adobe Target.• Manage analytics technology roadmap detailing planned updates and enhancements, ensuring it is aligned with business needs and enterprise projects.• Manage analytics technology requests ensuring work is completed within a reasonable timeframe and to a high degree of quality.• Expert knowledge of Adobe Analytics and Adobe Target products; strong understanding of how to create reports, implement tags through Adobe Launch, and to test and debug tags manually and/or by using tools such as, Observepoint.• Conduct “forensic” analysis, including data accuracy reviews and collaboration with cross functional teams, to quickly identify and resolve data-quality issues.• Stay current with issues and trends in online marketing, with an emphasis on analytics especially for mobile and emerging technologies.• Comfortably interact with different levels of management and lead cross-functional, cross regional teams.• Effectively work with business leaders and executives across Sales, Marketing, Customer Experience, Customer Service, and Marketing Analytics to drive for results.• Provide management oversight, coaching, and mentoring for a team of 1+ employees and multiple vendor partners.• Work with minimal oversight; deliverables and relationships are monitored through periodic reviews.• Work with the business and other key stakeholders in understanding the requirements and translation to the technology components being developed. Gather and document business requirements.• Act as liaison between Business and IT. • Perform quality review checks on project deliverables and drives day-to-day prioritization of work
If your profile matches, please share your updated profile to Sheetal@Signitives.net with the below details:
Total Exp:Exp in MarTech:Exp in Adobe Suite :Exp in Adobe Analytics:Adobe Launch, Adobe Target :Exp in Digital Analytics:Current CTC:Notice Period:Any offers in hand:Available to work on contract?Available to work for 8hours?Current Location:
Regards, Sheetal+91 7702888820
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